Why Online Brand Management Matters (Even Offline)

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From Fox Small Business

Every business owner knows that having a website and social media accounts is crucial for reaching customers in today’s digital world. Most startups do a pretty good job of creating an online brand for themselves, but maintaining that brand presence takes a considerable amount of time and energy. You might think you can let your online brand just drift along, but putting in the effort to manage it — and doing it well — is worth it in the long run. Read more »