GIVING DAYS AND CHALLENGES
Plan online giving days or create fundraising challenges to rally support and drive donations. Leverage social media to amplify your message and reach a broader audience.
PEER-TO-PEER FUNDRAISING
Encourage supporters to create their own fundraising campaigns on social media platforms. Provide them with resources, templates, and guidelines to support their efforts.
TELL COMPELLING STORIES
Share impactful stories, testimonials, and success stories related to your organization’s mission and work. Personal stories resonate with donors and inspire them to support your cause.
VISUAL CONTENT
Use engaging visual content such as images, videos, infographics, and live streams to capture the attention of your audience. Visual content is more likely to be shared and can help increase reach and engagement.
Building and nurturing relationships with donors on social
media can lead to long-term engagement and support.
TRACK AND SHOW PROGRESS
Using growing thermometers or creative graphics for countdowns and progress tracking, develop specific fundraising campaigns with clear goals, timelines, and donation targets. Use social media to promote these campaigns, track progress, and encourage donations through compelling calls-to-action.
ENGAGE WITH DONORS
Interact with donors, thank them for their support, and provide updates on how their donations are making a difference. Building and nurturing relationships with donors on social media can lead to long-term engagement and support. Ask permission through private messaging and share the impact happening along the way.
HOST VIRTUAL EVENTS
Organize virtual fundraising events such as online auctions, webinars, live streams, or virtual galas to engage supporters and raise funds on social media. Promote these events through your social media channels to reach a wider audience. Prime the pump by asking top donors to be ready to lead the way.
MATCHING GIFTS
Just as we would provide a matching gift campaign through direct mail initiatives, delivering the same on social media will build energy and complement the overall initiative. Promoting matching gift opportunities on social media will incentivize donations and maximize fundraising efforts.
CREATE INTERACTIVE CAMPAIGNS
Implement interactive campaigns such as challenges, polls, quizzes, or contests to engage followers and encourage participation. Interactive content can help increase user engagement and generate buzz around your fundraising initiatives.
SHARE IMPACT REPORTS
Regularly share impact reports, updates, and success stories showcasing how donations are being used to create positive change. Transparency and accountability build trust with donors and encourage ongoing support.
